Korean beauty standards

Are You Considered Beautiful In Korea?

There are beauty standards, but there are also Korean beauty standards, which belong to a completely different level. But what are Korean beauty standards, exactly? Korean makeup and beauty are taking huge leaps in the industry, so we’re wondering if we are actually considered beautiful or at least presentable in the eyes of Korean beauty gurus and industry experts. You might have heard of some of them already: fair skin to the point of looking glass-like, a sharp jaw line, and big, doll eyes.

Here are some of the Korean beauty standards for women that you might wanna take note of if you want to achieve the perfect Korean beauty look.

Korean Beauty Standards for Women

Head Size

For most Koreans, a smaller head size is preferred. The tinier your head is, the better. If you take a look at photos of famous Korean celebrities, you’ll see that most of them have tiny heads under big, bold hair. Ideally, the head to body ration is 1:8, which is a bit extreme for some, but in Korean beauty standards, it’s what works. This applies to both men and women.


Forget about contouring! Korean beauty standards dictate that a full and round head is beautiful! Specifically, a forehead that shows off a pronounced brow bone.


The farther your eyebrows are from your eyes, the better. Koreans like having a significant distance between the brows and the eyes. High eyebrows are beautiful, but they’re even more beautiful if they look straight and natural. Get Korean eyebrows by going for organic microblading.

RELATED: Why organic microblading is the future of the industry


Two things make your eyelid pass Korean beauty standards: sunken eyes that make you look a bit older, and a double eyelid. Koreans are known for their obsession for the double eyelid, some even going for plastic surgery just to achieve that look. Of course, if your eyes aren’t naturally big, even having double eyelids won’t be enough!


While the rest of the world would love long noses, Korean beauty standards state that a nose should be medium high, and with a round tip. Basically, your nose has to look like a button. The more defined your nose is, the less beautiful you are in their eyes.


Even though it isn’t as emphasized as the rest of the Korean beauty standards, a V-shaped jaw is still better. Second to the V-shaped face is the round face, and then the square face.


Korean beauty is known for its generous use of blush, resulting in a sun-kissed, drunken look. This is why, in Korea, it’s preferred to have round cheeks instead of high, pointed cheekbones. In fact, many Korean girls go for fat injections to make their cheeks look fuller.


Asians are known for being a bit short, which is why people who are above the average height are considered more attractive in Korea. They prefer women who have a slender, model-like figure instead of those who have heights of 5’3″ and below.


Fair skin is a MUST in Korean beauty standards. You should have fair skin that looks glowing and glass-like. Women who are a bit tan are still considered pretty, but a woman with white, glass skin is considered beautiful.